Laura Williams: Poster and Postcard
In my role as Reading List and Collection Development Librarian at the University of Huddersfield for the Business School, I’ve made use of both a poster and a postcard to promote myself and the help I can provide to academic staff.
I designed this postcard to introduce myself to all the academic staff in the Business School, with the intention of letting them know who I am, and what I can do for them. My office is located in the library rather than the Business School, and I’m new to the university, so the postcard was a good way to get the message out to the 140 plus academics in the school. A postcard was sent to every member of academic staff, in a hand addressed envelope, to separate it out from the marketing post they likely recieve. I’ve had more people recognise me around the building now, and know who I am when we meet for one to one training appointments.
To complement the postcard I also created a poster to use when I’m out roving in the school offering drop in support to staff, helping with their reading lists.
I take the poster out with me, and put it up boards around the building, whenever I am doing any ‘roving’ work in the Business School. By having a poster specifically tailored to my role, rather than the library, I am able to catch people’s attention.